Why Free Photography Contests are Great for Photographers

Before social media followers became a critical metric for gauging a photographer's work, individuals used photography contests to estimate one's aptitude. Unlike the clout culture, where likes equate to 'how good' someone is (most brands hire ambassadors based on this benchmark), competitions became a legitimate tool to unveil rising stars. However, while the number of photography contests has increased tenfold in recent years, their legitimacy still needs to be investigated. But should this di...